Posts
Public Says Diverse Hiring Policies Are Important
/in News, Insights & Research/by Probolsky Research“The health and longevity of any brand is determined by its people. We have always known that a diverse workforce is important,” said Alton Smith, Equity Officer for Probolsky Research. “This poll should be a wake-up call to any organization that lacks a comprehensive plan to build a widely diverse team.”
Media contact: Adam Probolsky, Probolsky Research president – 949-697-6726 mobile
Our multi-mode poll was conducted by telephone with live U.S.-based interviewers and online via email and text message invitations in English and Spanish among 900 California voters from January 29 – February 3, 2022. The sample was developed from the voter file compiled by the fifty-eight California elections officials. We matched the demographics of California voters.
Interviews were conducted with live U.S.-based interviewers by phone (17%) and online survey methods (83%). Phone participants were interviewed through landline (36%) and mobile (64%) calls. Online participants were invited by email (50%) and text message (50%) to access the survey by computer, tablet, or smart phone. Respondents in all modes chose their preferred language, English (85%) and Spanish (15%).
A survey of this size yields a margin of error of +/-3.3% and a 95% confidence level. This survey question was not sponsored by a third party, the results are being released for public interest.
Probolsky Research is a non-partisan Latina- and woman-owned research firm with corporate, election, government, and non-profit clients. The firm has offices in Newport Beach, San Francisco and Washington DC.
Latest Articles
AAPOR
Contact Details
23 Corporate Plaza Suite 150
Newport Beach CA 92660
100 Pine Street Suite 1250
San Francisco CA 94111
1629 K Street NW Suite 300
Washington DC 20006