Who We Are

Meet the experienced team at Probolsky Research, offering an unmatched personalized level of service.

Adam Probolsky


Mr. Probolsky is President of Probolsky Research, a full service opinion research firm specializing in public policy and elections, working on behalf of business, government, special interest and media clients.

Mr. Probolsky has acted as pollster and strategic advisor on hundreds of successful local, county and statewide initiatives and candidate campaigns as well as citizen outreach and education efforts. Additionally, Mr. Probolsky has been a key advisor to his firm’s clients on matters of public policy, legislation and business strategy.

Mr. Probolsky was a planning commissioner and finance commissioner in the city of Irvine. Mr. Probolsky was also a member of the Orange County Waste & Recycling Commission overseeing landfills, recycling programs, waste hauling companies and power generating facilities. He was also a member of the Orange County Transportation Authority’s Environmental Mitigation and Oversight Committee.  Mr. Probolsky formerly served as a member of the Policy Committee on Energy and the Environment of the United States Chamber of Commerce.

Mr. Probolsky’s research and commentary has been published in numerous media outlets including The New York Times, Riverside Press Enterprise, The Chicago Sun Times, the Orange County Register and Politico and the San Francisco Chronicle.

Desiree Probolsky, MBA

Desiree is CEO of Probolsky Research and has more than a decade of branding, market research and strategy development experience.  She works with our broad client base spanning business, government, political, and non-profit sectors.

Desiree started her career as a regional director for Bruce McPherson for Lieutenant Governor in 2002.  Desiree was a field representative for California State Senator Bob Margett and later started her own consulting practice before joining Probolsky Research.

A former high school English teacher, Desiree earned her MBA from the Paul Merage School of Business at the University of California, Irvine and a BA in English from California State University, Fullerton.  Desiree is a California native and lives with her husband and three children in Irvine, CA.

Laura Flores

Laura is a Research Analyst with Probolsky Research, she is a graduate of the University of South Florida. Joining Probolsky Research in 2014, Laura has been involved in diverse research projects including Field Focus Groups and online surveys as well as the analysis of telephone surveys and traditional focus groups and the development of client facing reporting.

Victoria Rose Griffin

Victoria is a Research Analyst with Probolsky Research, she has experience working on campaigns and for non-profits. When she is not crunching numbers, Victoria involves herself in social causes including with the Sierra Club.

Elodie Goodman, PhD

Dr. Elodie Adida Goodman is Research Quality Officer for Probolsky Research and is Associate Professor at the School of Business Administration of the University of California at Riverside. Previously, she was Assistant Professor at the University of Illinois at Chicago. Her articles have appeared in scholarly journals such as Operations Research and Management Science. She holds a Diploma of Engineering from Ecole Centrale Paris, France and a PhD in Operations Research from MIT.

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